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Introducing Amelia, our new travel assistant, to help you build and plan your trip

Why choose Sembo?

Unbeatable value and flexibility

Get the best deals with our Price Match Guarantee and choose payment options that fit your needs. We accept all major payment methods for a safe and easy transaction.

Trusted by travellers worldwide

With over 30 years of experience, Sembo is part of the globally trusted Stena group. Weโ€™re recognized for our expertise and backed by industry-leading accreditations, especially in car travel.

Easy travel planning

Plan your trip quickly with our simple booking system. Use Amelia, our AI Trip Planner, to compare prices and find the best deals, with the security of our package protection plan.

Travel your way

Choose from a wide range of hotels, airlines, vacation rentals, and activities. Our platform offers flexibility and sustainable travel options, so you can travel how you like.

Sembo - A new way to travel

Sembo is the only travel agency in the world where you can build and book your entire trip, from start to finish, just like the professionals.

With us, you can easily build all kinds of trips: the summer trip, the weekend trip, the car holiday, or the trip that is completely out of the box. It's only your imagination that sets the limits for your next vacation!

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